On Wednesday, we joined iLead Institute & Forbes for a breakfast session at the Forbes editorial office.
And we talked about something that sounds simple until your strategy stops working.
What do you do then?
Together with Vít Šubert and Jakub Cipra, we talked about growth, decision-making and what happens when reality starts looking very different from what you planned.
Because:
→ Markets change.
→ Customers change their minds.
→ Competitors don’t sleep.
→ And last year’s strategy won’t magically fix it.
We discussed when to adjust your strategy, when to throw it out completely, and how to make decisions when you simply don’t have all the answers. That’s what good strategy is really about. Not having a perfect five-year plan. But knowing when the plan no longer matches reality — and having the guts to change it. Thanks to iLead Institute & Forbes for having us, and to everyone who joined the discussion and was willing to share real experiences.
